Privacy Policy

GoDaddy

We use hosting services on our website from GoDaddy, a provider of domain registration, web hosting and digital business services, operated by GoDaddy Europe Limited, Studio 4th Floor Parts C&D At East West, Tollhouse Hill, Nottingham, England, NG1 5FW. GoDaddy provides the basic infrastructure for hosting and providing websites as well as functions such as domain management, e-mail hosting and other tools for website maintenance and optimization. When using GoDaddy, in particular technical and personal data such as IP address, metadata on the website visit (e.g. access time, navigation), communication content in contact forms, as well as information on domain registration and hosting configuration are processed. The processing is carried out for the purpose of secure and efficient provision of the website, administration of domains and ensuring system stability and technical administration. The legal basis is Art. 6 para. 1 lit. f GDPR, as there is a legitimate interest in the reliable, secure and functional operation of the website. Insofar as additional functions are used that require consent (e.g. analysis or marketing tools in the context of hosting integrations), the legal basis is Art. 6 para. 1 lit. a GDPR in conjunction with. § 25 para. 1 TDDDG. GoDaddy itself does not set its own cookies for hosting, but can place cookies for function, analysis or marketing depending on the additional functions booked; these are only activated after consent, which can be revoked at any time. The transfer of personal data to third countries is possible through the use of GoDaddy services. In these cases, according to the provider, the EU standard contractual clauses are used as suitable guarantees to ensure an adequate level of data protection. Data is deleted as soon as it is no longer required to achieve the purpose of processing or consent is revoked, provided there are no legal retention periods to the contrary. Further information can be found at: https://www.godaddy.com/legal/agreements/privacy-policy

Contact Form 7

The contact form plugin Contact Form 7 is used on our website to enable electronic contact and transmission of inquiries. Contact Form 7 is developed and provided by Rock Lobster, LLC. The plugin enables the creation and integration of individual contact forms with which inquiries, feedback or other communication content can be transmitted. The data entered in the form fields (such as name, email address, subject, message and optional file uploads) is processed. Depending on the configuration, the IP address and browser information may also be processed. The data is processed for the purpose of establishing contact, processing inquiries and, if necessary, further communication. The legal basis for the processing is Art. 6 para. 1 lit. f GDPR on the basis of a legitimate interest in efficient communication and - in the case of specific (pre-)contractual relationships - Art. 6 para. 1 lit. b GDPR. Contact Form 7 itself does not use cookies. If additional functions are integrated in connection with the form (e.g. spam protection by third-party providers), technically necessary or security-related cookies may be used; in these cases, separate information will be provided. Contact Form 7 does not transfer personal data to third countries. The stored data will be deleted as soon as the purpose of the processing no longer applies, the data subject withdraws their consent or statutory retention periods have expired. Further information on data protection at Contact Form 7 can be found at https://contactform7.com/privacy-policy/.

Contact Form 7 WordPress Plugin

This website uses the Contact Form 7 WordPress plugin to implement contact forms. Contact Form 7 is developed and provided by Takayuki Miyoshi, accessible via https://contactform7.com/support/. The plugin enables the creation and management of individual contact forms that can be used to send messages via the website. Depending on the configuration of the contact form, the data entered by users is processed, typically name, email address, subject, message and other optional fields such as telephone number or file uploads. This data is processed exclusively for the purpose of processing contact requests, communication and, if necessary, further contact. The legal basis for the processing is Art. 6 para. 1 lit. f GDPR, as there is a legitimate interest in efficient electronic contact; if the request is aimed at the initiation or execution of a contract, the legal basis is Art. 6 para. 1 lit. b GDPR. Contact Form 7 itself does not set any cookies in the user's browser. The plugin does not transfer personal data to third countries. The data transmitted via the form will be stored for the duration of the processing of the request and deleted after final processing, provided that there are no legal storage obligations or no objection has been raised. Further information on data protection can be found at: https://contactform7.com/privacy-notice/

Wordpress Mailing Service

Our website uses the WordPress Mailing Service for mailing and newsletter purposes, which is provided by Automattic Inc, 60 29th Street #343, San Francisco, CA 94110, USA. This is used to send transactional emails such as registration confirmations, password resets, as well as marketing and newsletter mailings via processes controlled by the WordPress system or connected plugins. As a rule, the name, email address, any other content entered by users in the form and user-related data (such as registration or order details) are processed. The purpose of data processing is the secure delivery of system emails, the provision and maintenance of distribution lists for newsletters, the implementation of marketing campaigns and information about processes in the user account, in particular when using connected e-commerce functions. The legal basis for processing is Art. 6 para. 1 lit. b GDPR (fulfillment of contract, e.g. user registration or order), Art. 6 para. 1 lit. a GDPR (consent, especially for newsletter registration), and Art. 6 para. 1 lit. f GDPR (legitimate interest in secure communication and provision of web-based functions). When connecting external plugins or services that set cookies for analysis or marketing purposes, this is done exclusively on the basis of separate consent in accordance with Art. 6 para. 1 lit. a GDPR in conjunction with Section 25 para. 1 TDDDG. When using WordPress and associated mailing services, personal data may be transferred to third countries, in particular the USA. Automattic Inc. as the provider secures the transfer by concluding EU standard contractual clauses, which constitute suitable guarantees within the meaning of Art. 46 GDPR. The data will generally be deleted as soon as the purpose of storage no longer applies or consent has been revoked and there are no statutory retention obligations to the contrary. Further information can be found at: https://wordpress.org/about/privacy/

GoDaddy

This website uses the GoDaddy mailing service, provided by GoDaddy Deutschland GmbH, c/o WeWork, Friesenplatz 4, 50672 Cologne, Germany. The service enables newsletters to be sent and email marketing campaigns to be managed and offers professional email hosting solutions. The scope of services includes the integration of registration forms, the sending of information and advertising emails, automation such as welcome or reminder emails and the evaluation of opening and click rates. Personal data such as e-mail address, name, individually requested fields (such as telephone number), account information (e.g. address, telephone number), as well as technical information such as IP address and device information are processed by cookies. The purpose of data processing is to manage newsletter subscriptions, carry out marketing measures and improve and monitor the success of email communication. The legal basis for this is Art. 6 para. 1 lit. a GDPR (consent) for the sending of newsletters and marketing emails and Art. 6 para. 1 lit. f GDPR with regard to the evaluation and improvement of communication offers, unless consent is required. Insofar as cookies are used to record interactions as part of the newsletter registration process (e.g. to measure openings or clicks), these cookies are only used with consent in accordance with Art. 6 para. 1 lit. a GDPR in conjunction with. § 25 para. 1 TDDDG. In the context of e-mail communication, personal data is also transmitted to countries outside the European Economic Area. If data is transferred to third countries, in particular to the USA, GoDaddy uses EU standard contractual clauses as suitable guarantees to ensure an appropriate level of data protection. The personal data collected via the mailing service will be deleted as soon as it is no longer required for the stated purposes, unsubscriptions are made or consent given is revoked, provided that there are no statutory retention obligations to the contrary. Further information can be found in GoDaddy's Privacy Policy: https://www.godaddy.com/trust-center/privacy

WP Statistics

We use the analytics service WP Statistics on our website to collect and analyze visitor statistics. WP Statistics is provided by VeronaLabs OÜ, Tornimäe 5, 10145, Tallinn, Estonia (EU). The service enables the evaluation of website visitors, page views, traffic sources, device data and geographical origin data directly within the WordPress system, without any transmission to external third parties. In particular, WP Statistics collects partial or hashed IP addresses (also completely anonymized or not collected at all, depending on the configuration), the approximate location (country, region, city via IP), device type and browser data, timestamps of page views and sessions, referrer information and WordPress-specific data such as user roles or post successes. The data processing serves the purpose of analyzing the website, optimizing content and further developing the offer based on usage. The legal basis is Art. 6 para. 1 lit. f GDPR, as there is a legitimate interest in the anonymized reach and usage analysis as well as the optimization of the website. WP Statistics does not use cookies for analysis by default, so that no consent is required in accordance with Section 25 (1) TDDDG. Only server-side data collection is used. There is currently no transfer of personal data to third countries outside the EU, as processing takes place exclusively on our own servers. The stored statistical data is deleted as soon as it is no longer required for the purpose of the analysis or at the latest after the expiry of individually defined storage periods. If a legitimate interest is revoked, the data will be deleted immediately, provided that there are no legal retention periods to the contrary. Further information on data protection at WP Statistics is available at https://wp-statistics.com/privacy-policy/.

Google Maps

The map service Google Maps is used on our website to display interactive maps and to show locations and route planning. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Maps enables the integration of maps on which locations can be displayed and interactive functions such as zoom, route planning or searching for local providers can be used. During use, personal data such as IP address, location data (if permitted), browser and device information, search queries entered and interaction data (e.g. locations clicked on) are processed. The processing serves to provide user-friendly location information, to facilitate directions and to improve the functionality of the online offer. The legal basis for the use of Google Maps is generally consent in accordance with Art. 6 para. 1 lit. a GDPR in conjunction with. § 25 para. 1 TDDDG, insofar as access to terminal device information takes place, and otherwise Art. 6 para. 1 lit. f GDPR, from the legitimate interest in a needs-based presentation of locations and user-friendly navigation. Google Maps regularly sets cookies for analysis, functional and possibly marketing purposes. Non-essential cookies are set exclusively on the basis of prior consent, which can be revoked at any time. The transfer of personal data to third countries such as the USA cannot be ruled out. Google regularly uses the standard contractual clauses of the EU Commission as a suitable guarantee for these data transfers in accordance with Art. 46 GDPR. The stored data is deleted as soon as it is no longer required for the respective purposes or consent is revoked, provided that there are no statutory retention obligations to the contrary. Further information can be found in Google's Privacy Policy at https://policies.google.com/privacy.

Google Search Console

This website uses the Google Search Console analysis and tracking solution, which is used to monitor and optimize the visibility of websites in Google search results. The responsible provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Search Console provides tools with which key performance indicators such as impressions, clicks, average position and warnings about crawling or indexing errors and security problems can be viewed. When using Google Search Console, aggregated and anonymized data is processed, such as search queries, clicks, impressions, top landing pages, device and location summaries. No personal data of individual website visitors is processed or stored; all data is summarized in a data protection-friendly manner and no individual user profiles are created. The purpose of data processing is the analysis and optimization of website performance in the context of visibility in search engines and technical error diagnosis. The legal basis for the use is Art. 6 para. 1 lit. f GDPR, the legitimate interest in the evaluation and optimization of the online offer and the detection of technical problems. Cookies that enable visitors to be recognized or store personal data are not set by the Google Search Console. Personal data is not transferred to third countries through the use of Google Search Console. Data is only made available in aggregated and anonymized form; there is no provision for individual assignment, storage or deletion of individual user data, as no such data is collected. Further information on data protection at Google can be found at: https://policies.google.com/privacy

WPForms (contact form)

Our website uses the contact form of WPForms, a service for creating and managing forms, operated by WPForms LLC, 400 Executive Center Dr. Suite 208, West Palm Beach, FL 33401, USA. WPForms enables the provision and processing of contact and registration forms, surveys and registrations directly via the website. During use, the personal data entered in the form, such as name, e-mail address, telephone number and message content and, if applicable, other individual fields, IP address, browser and device details and time stamps are processed. The processing serves the purpose of establishing contact, processing inquiries and, if necessary, implementing contractual or pre-contractual measures. Depending on the respective purpose, the legal basis is Art. 6 para. 1 lit. a GDPR (consent) for voluntary information in the form, Art. 6 para. 1 lit. b GDPR (performance of contract/pre-contractual measures) and Art. 6 para. 1 lit. f GDPR based on our legitimate interest in the efficient processing of contact inquiries; when forms are stored and evaluated for analysis purposes, Section 25 para. 1 TDDDG may also be relevant if consent is required for the use of cookies or comparable technologies. WPForms may use cookies to ensure the functionality and security of the forms; analysis or marketing cookies are only set with prior express consent (legal basis Art. 6 para. 1 lit. a GDPR in conjunction with § 25 para. 1 TDDDG). Personal data may be transferred to the USA; the standard contractual clauses of the EU Commission are used as guarantees. Data from forms is generally deleted as soon as it is no longer required for the purposes for which it was collected or consent has been withdrawn, unless there are statutory retention obligations. Detailed information on data protection at WPForms can be found at https://wpforms.com/privacy-policy/.

LinkedIn Insight Tag

Our website uses the LinkedIn Insight Tag, an analysis and tracking service provided by LinkedIn Ireland Unlimited Company, Gardner House, 2 Wilton Place, Dublin 2, Ireland. The LinkedIn Insight Tag enables website visits to be analyzed, conversions to be measured and target groups to be created for LinkedIn advertising campaigns. The service typically collects the IP address, device type, operating system, referral source, referrer domain, URLs visited, timestamps, page views, form submissions and - if visitors are LinkedIn members - information such as job title, company and industry. The processing is carried out for the purposes of web analysis, measuring the success of advertising measures, target group formation and retargeting. The legal basis for the use of the LinkedIn Insight Tag is consent in accordance with Art. 6 para. 1 lit. a GDPR in conjunction with § 25 para. 1 TDDDG, insofar as information is stored in the end device or information already stored in the end device (e.g. cookies) is accessed. If consent is not given, no processing takes place. The service sets cookies that are used both to analyze website usage and for marketing purposes through targeted advertising on external platforms; these cookies are only set with express consent. Personal data may be transferred to third countries such as the USA. In these cases, LinkedIn uses the standard contractual clauses approved by the European Commission as suitable guarantees in accordance with Art. 46 GDPR. The stored data is generally deleted as soon as it is no longer required for the stated purposes or consent is revoked, provided that there are no legal retention obligations to the contrary. Further information on data protection at LinkedIn can be found at https://www.linkedin.com/legal/privacy-policy

Elementor

This website uses Elementor to design websites and to integrate analysis and tracking solutions. Elementor is a website builder and is provided by Elementor Ltd, 40 Tuval Street, Ramat Gan, Israel. The service enables the visual creation of website content and offers the option of integrating analysis and tracking scripts such as Google Analytics or Google Tag Manager directly via Elementor modules or your own code snippets. It is also possible to implement forms, pop-ups and other interactive elements that can analyze user behavior on the website. Typical processed data categories include IP address, device and browser information, information from forms (e.g. name, email address), as well as information on page usage and interactions, if corresponding tracking tools are integrated. The data is processed for the purpose of evaluating website usage, optimizing the online offering and improving user-friendliness. The legal basis for the use of Elementor is generally Art. 6 para. 1 lit. f GDPR, as there is a legitimate interest in an appealing and functional website design and in the analysis of user behavior. If analysis and tracking technologies are used with consent, the processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR i. V. m. § 25 para. 1 TDDDG. Elementor itself may use technically necessary cookies or comparable technologies, e.g. to manage session status or for pop-up functions. Analysis or marketing cookies, on the other hand, are only set if this is done via third-party services integrated by Elementor and the necessary consent has been given. Personal data is transferred to third countries in connection with Elementor, as the provider is based in Israel. Israel is considered a safe third country within the meaning of the GDPR in accordance with the European Commission's adequacy decision. Personal data is generally deleted as soon as the purpose of the processing no longer applies or consent has been revoked, provided there are no statutory retention obligations. Further information on data protection at Elementor can be found at: https://elementor.com/old/about/privacy/

Google Analytics

We use the analysis service Google Analytics on our website to evaluate visitor behavior and to optimize our online services. Google Analytics is provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Analytics collects and analyzes information about the interaction of users with our website, including page views, length of stay, clicks, navigation, geographical origin (at city and state level), device and browser information used and the origin of traffic. In addition, technical identifiers such as the anonymized IP address, cookie IDs, client IDs or user IDs are processed. If activated, demographic characteristics and interests may also be included. Processing is carried out for the purpose of measuring reach, analyzing user behavior, improving the website and checking the success of marketing measures. The legal basis for the use of Google Analytics is consent in accordance with Art. 6 para. 1 lit. a GDPR in conjunction with. § 25 para. 1 TDDDG. Processing only begins after active consent has been given by the website visitor. Google Analytics uses cookies that are stored on the end device and read out corresponding information. These are analysis cookies that are used exclusively on the basis of consent. The transfer of personal data to a third country (e.g. the USA) cannot be ruled out. Insofar as data is processed outside the EU/EEA, Google uses the standard contractual clauses approved by the EU Commission as guarantees for compliance with the European level of data protection. The storage periods of Google Analytics can be configured and are 2 to 14 months by default. Collected data is deleted as soon as it is no longer required for the processing purposes or if consent is withdrawn, provided that there is no legal obligation to retain it. Further information can be found at: https://policies.google.com/privacy?hl=de

LinkedIn

Functions and content of the social network LinkedIn, which is operated by LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, D02 AD98, Ireland, are integrated on this website. LinkedIn enables the integration of social media content such as share buttons, embedded profiles and direct access to network functions such as sharing, following or logging in via LinkedIn. Personal data is processed, including IP address, browser and device data, referrer URL, timestamp of interaction, details of interactions (e.g. clicks, shares), LinkedIn profile information (e.g. member ID and profile details for logged-in users) as well as cookies and tracking IDs. The purpose of data processing is the integration and functionality of social media elements, the improvement of reach, the analysis of user behavior, targeted advertising and networking in a professional context. The legal basis for the integration and analysis is regularly Art. 6 para. 1 lit. f GDPR due to the legitimate interest in efficient information dissemination and external presentation. If personal data is processed for tracking, reach analysis or marketing cookies, this is done on the basis of consent in accordance with Art. 6 para. 1 lit. a GDPR in conjunction with. § 25 para. 1 TDDDG. LinkedIn uses different types of cookies, including functional cookies to provide the embedded services, analytics cookies to measure reach and marketing cookies to display personalized advertising. These cookies are only activated if consent has been given and can be revoked at any time. The transfer of personal data to third countries, in particular to the USA, cannot be ruled out. In these cases, LinkedIn uses EU standard contractual clauses in accordance with Art. 46 GDPR as appropriate safeguards to ensure an adequate level of data protection. Personal data will be deleted as soon as they are no longer required for the purposes of their processing, users revoke their consent or there are no longer any legal obligations to retain them. Further information on data processing by LinkedIn can be found at https://www.linkedin.com/legal/privacy-policy

LinkedIn

We operate a LinkedIn profile on https://www.linkedin.com/. This social network is operated by LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA.

Interaction with our company profile

When you visit our LinkedIn profile and interact with us, we process personal data. On the one hand, the data made publicly available on the profile. On the other hand, we also process the personal data contained in posts, comments or direct messages to us. Through interactions such as liking or sharing, we can see the user profile with the public information. The legal basis for this processing is Art. 6 para. 1 lit. f GDPR. It is in our legitimate interest to provide relevant and interesting content and to enable the use and functionality of our LinkedIn profile. Insofar as a request is related to the performance of a contract or is necessary for the implementation of pre-contractual measures, our processing is based on Art. 6 para. 1 lit. b GDPR.

Page Insights

LinkedIn provides us with aggregated statistics and insights (called Page Insights) that tell us how people interact with our Company Page. Among other things, we receive information about the number of profiles that view, comment on or otherwise interact with our posts, as well as aggregated demographic and other information that helps us learn about the interaction with our page or LinkedIn profile. Page Insights provided to us by LinkedIn consist of aggregated data, and LinkedIn does not provide us with any personally identifiable information about members in relation to Page Insights. We also have no way of linking Page Insights to individual members. When placing ads, LinkedIn provides us with information about the types of people who see our ads and the success of our ads. Personal data is only passed on to us if this person has consented to such processing. We also receive information from LinkedIn that allows us to understand which of our ads led to a purchase being made or an action being taken. This data is processed for the purpose of analyzing our reach and adapting our content and ads to user interests. By evaluating this data, we can recognize how our content, our profile and our advertising are consumed. This enables us to create target-group-specific content and place advertisements in order to better market our company and our services. The processing is based on our legitimate interest in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR. When processing personal data in the course of the so-called Page Insights, the processing is carried out in joint responsibility with LinkedIn in accordance with Art. 26 para. 1 GDPR. We have concluded a corresponding agreement with LinkedIn for this purpose, which can be viewed [here](https://legal.linkedin.com/pages-joint-controller-addendum). LinkedIn's contact details are as follows: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland. For LinkedIn, you can contact the data protection officer at the following link: https://www.linkedin.com/help/linkedin/ask/TSO-DPO.

Processing by LinkedIn

By visiting our company profile, LinkedIn may also process additional personal data. In this case, the processing is carried out under the sole responsibility of LinkedIn and without our knowledge. More information from LinkedIn on this: https://de.linkedin.com/legal/privacy-policy.

Google Fonts

Fonts from the Google Fonts service, operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, are used on our website. Google Fonts makes it possible to integrate fonts directly from Google's servers in order to provide uniform and appealing typography and optimal loading times via a content delivery network (CDN). As part of the integration, the IP address of the website visitor, the requested font resource and HTTP header information such as user agent and referrer are processed. The purpose of the data processing is the technical provision of the fonts, the improvement of the design and the optimization of the display on different devices and browsers. The legal basis for data processing is Art. 6 para. 1 lit. f GDPR, as there is a legitimate interest in an appealing and consistent website design and technically secure and efficient provision. According to current information, Google Fonts does not use cookies to provide the fonts. There is no transfer of personal data to third countries, as the processing is carried out in Europe by Google Ireland Limited in accordance with Google. Personal data is only stored for as long as is necessary for the provision of the fonts and the security of the service; if the purpose ceases to apply or a justified request for deletion is made, the data is deleted, provided that there are no statutory retention obligations to the contrary. Further information is available at https://developers.google.com/fonts/faq/privacy.

WP Rocket

To optimize the loading times and performance of the website, the caching and performance plugin WP Rocket is used, which is operated by WP Media. WP Media operates completely remotely without an officially published registered office, contact for data protection inquiries is privacy@wp-media.me. WP Rocket offers server-side caching, file compression and optimization of CSS and JavaScript resources as well as functions such as lazy loading of media and integration of content delivery networks (CDN) to speed up the delivery of the website. As things currently stand, no personal data of website visitors is processed as part of the integration and use of WP Rocket, as all functions run exclusively on the server side without external data transmission or tracking. Processing is carried out exclusively for the purpose of improving technical delivery, increasing stability and reducing website loading times. A legal basis within the meaning of Art. 6 para. 1 GDPR is not required for WP Rocket, as no personal data of visitors is processed. WP Rocket does not use cookies, analysis or marketing technologies that are stored on visitors' end devices. There is no transfer of personal data to third countries, as all processes run exclusively locally on the server. It is not necessary to store or delete personal data in connection with WP Rocket, as no such data is processed when the plugin is used. Further information can be found in the Privacy Policy of WP Rocket: https://wp-rocket.me/privacy-policy/

Antispam Bee

This website uses the anti-spam plugin Antispam Bee, which is developed and maintained by the German-speaking community Pluginkollektiv (information: https://antispambee.pluginkollektiv.org/documentation/). Antispam Bee is used to detect and filter spam comments as well as spam trackbacks and pingbacks by automatically checking incoming comments based on various criteria. As part of the spam check, the plugin processes local IP addresses (anonymized for checks at country level), email addresses and, if applicable, the URL of the person making the comment, the host name and the comment content. The data is processed solely for the purpose of recognizing and preventing spam and maintaining the integrity of comment functions. The legal basis is Art. 6 para. 1 lit. f GDPR, as there is a legitimate interest in the prevention of spam and thus in the functionality and security of the website. Antispam Bee does not set any cookies and does not keep any user or tracking logs. Personal data is not transferred to third countries, as all processing takes place locally on the website server. Stored data will be deleted after the respective purpose has expired, but at the latest when the comment is removed, consent is revoked or a request for deletion is made or after the statutory retention periods have expired. Further information on data processing by Antispam Bee can be found in the documentation at https://antispambee.pluginkollektiv.org/documentation/.

Google Maps

Our website uses the map service Google Maps, a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Maps provides interactive maps, shows locations and directions and enables the integration of Street View and other cartographic functions. Personal data such as IP address, device and browser information, possibly location data (if enabled by the end device) and interaction data (e.g. search terms, zoom level, locations clicked on) are processed during use. This data is processed for the purpose of geographical presentation, navigation, displaying company locations and improving the user-friendliness of our website. The legal basis is generally Art. 6 para. 1 lit. a GDPR i.V.m. § Section 25 (1) TDDDG, provided that consent is obtained via the cookie banner. If consent is not obtained, Google Maps will not be activated. If cookies are used, these are functional and possibly analysis cookies, which are only set with express consent. Personal data may be transferred to a third country, in particular to the USA. Google uses the standard contractual clauses approved by the EU Commission as suitable guarantees for such transfers. The personal data will be deleted as soon as the purpose of the processing no longer applies or the consent is revoked, provided that there are no statutory retention obligations to the contrary. Further information on data protection can be found at: https://policies.google.com/privacy

Google Translate

The translation service Google Translate, offered by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, is integrated on our website. Google Translate enables the automated, machine translation of website content in real time and thus ensures barrier-free use for multilingual target groups. When using the service, the text content to be translated is temporarily transmitted to Google servers. In addition, technical data such as the IP address or log data required for the operation of the service is usually processed. The processing is carried out for the purpose of providing translation functions and improving the accessibility and user-friendliness of the website. As a rule, the legal basis is Art. 6 para. 1 lit. f GDPR based on the legitimate interest in a low-barrier, multilingual website. If personal data is processed by cookies or comparable technologies, this is only done on the basis of consent in accordance with Art. 6 para. 1 lit. a GDPR in conjunction with § 25 para. 1 TDDDG. Google Translate itself does not set any persistent cookies for advertising or analysis purposes, but may use technically necessary cookies or cached session information; if necessary, analysis or marketing cookies may be set as part of other Google services. Personal data is transferred to the USA. According to Google, it uses the EU standard contractual clauses as suitable guarantees for the transfer of personal data to third countries. According to Google, the content to be translated is only processed in the working memory for a short time for translation and is not stored permanently. Data is deleted as soon as it is no longer required for the translation process, unless there are statutory retention periods or consent is revoked. Further information on data protection at Google can be found here: https://policies.google.com/privacy?hl=de

WP-Optimize

We use the WP-Optimize service on our website to optimize the database, caching, image compression and code minimization. WP-Optimize is operated by Updraft WP Software Ltd, 3 Warren Yard, Wolverton Mill, Milton Keynes, MK12 5NW, United Kingdom. The service automatically cleans up and optimizes the WordPress database, compresses images to improve performance, sets caching and reduces the size of source code through minification. WP-Optimize does not process any personal data of users. Only data that arises in the course of technical optimization, such as database entries that are no longer required (e.g. post revisions, spam comments, recycle bin content, expired transients or orphaned data), is processed and deleted locally on the server. No transmission or other processing of personal data takes place. The purpose of the processing is to improve the technical performance and stability of the website by cleaning up the database, using resources more efficiently, reducing the server load and shortening loading times. The legal basis for data processing is Art. 6 para. 1 lit. f GDPR, as there is a legitimate interest in the optimization and secure provision of the website. As part of the local caching function, WP-Optimize may set functional cookies that are necessary for the technical operation and optimization of the website. These are only used locally and are not used for analysis or tracking. The legal basis in this respect is Art. 6 para. 1 lit. f GDPR i. V. m. § Section 25 para. 2 no. 2 TDDDG. Data is not transferred to a third country; all processing takes place locally on the server of the website operator(s). Data is deleted as soon as it is no longer required for the purposes of technical optimization, but at the latest when the purpose no longer applies or after any legally prescribed retention periods have expired. Further information can be found at: https://teamupdraft.com/privacy/

Google Fonts (local)

Fonts from Google Fonts, which are stored locally on our own server, are integrated on our website. The original fonts come from Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, but are only provided locally. The fonts are integrated on the website for a uniform and appealing presentation. As the fonts are hosted locally, no personal data such as IP addresses or browser information are transmitted to Google when the website is accessed. The purpose of data processing is to optimize the visual design and user-friendliness of the website. The legal basis is the legitimate interest pursuant to Art. 6 para. 1 lit. f GDPR in a uniform and appealing website presentation. Cookies are not set in connection with the provision of Google Fonts (locally). No personal data is transferred to third countries. Personal data is not stored in connection with Google Fonts; deletion is therefore not required. Further information on Google Fonts can be found at: https://fonts.google.com/about

Zoom

Our website uses the video conferencing and communication service Zoom, provided by Zoom Video Communications, Inc, 55 Almaden Boulevard, 6th Floor, San Jose, CA 95113, USA, for European users with services via regional subsidiaries such as ZVC Germany, ZVC Netherlands or ZVC UK. Zoom enables audio and video conferences, webinars, live chats, screen sharing and online meetings to be held directly via the website. In the course of use, IP addresses, account information, session and meeting data, registration information for webinars, engagement data (e.g. recordings, transcripts) and interaction data such as chat messages, shared files or technical usage information are usually processed. The data processing serves the provision and management of online meetings, interactive communication and the implementation and evaluation of digital events. The legal basis for the processing is regularly Art. 6 para. 1 lit. b GDPR (implementation of (pre-)contractual measures), for support or administrative processes as well as analysis purposes Art. 6 para. 1 lit. f GDPR (legitimate interest in efficient communication and IT security). Depending on the integration, Zoom uses functional cookies for session management and, if necessary, analysis or marketing cookies to evaluate usage, whereby analysis and marketing cookies are only used with consent in accordance with Art. 6 Para. 1 lit. a GDPR in conjunction with. § 25 para. 1 TDDDG are used. Functional cookies are necessary for operation and are used in accordance with Art. 6 para. 1 lit. f GDPR in conjunction with. § 25 para. 2 TDDDG are used. Personal data is transferred to third countries, in particular to the USA, whereby Zoom uses the EU standard contractual clauses as suitable guarantees in accordance with Art. 46 para. 2 lit. c GDPR. The storage period depends on the respective purpose, i.e. data is deleted or blocked after the purpose of processing ceases to apply, if consent is revoked or objected to, or if statutory retention periods expire. Further information can be found in Zoom's Privacy Policy: https://www.zoom.com/en/trust/privacy/privacy-statement/

Microsoft Teams

We integrate Microsoft Teams from Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland, on our website to provide audio and video conferencing as well as chat and collaboration functions. Microsoft Teams makes it possible to hold and participate in online meetings, video conferences and chats directly via the browser, integrate appointments, share files and communicate in real time. As a rule, profile information (e.g. name, email address, profile picture), communication content (chat messages, meeting content, shared files, recordings, transcripts), device and connection data (e.g. app version, device type, country code), usage data (usage behavior, interaction details), optional location data and, if activated, media content (images, video recordings within meetings) are processed. The purpose of data processing is to provide, conduct and follow up on online meetings and to enable efficient team communication and collaboration. The legal basis is Art. 6 para. 1 lit. b GDPR, insofar as the use takes place in the context of (pre-)contractual measures, as well as Art. 6 para. 1 lit. f GDPR to safeguard the legitimate interest in a modern, efficient communication and collaboration platform. If Microsoft Teams uses cookies to provide the function, this is only done for session management and functionality with consent, which can be revoked at any time; the legal basis for this is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Data may be transferred to third countries, in particular the USA, as part of support, maintenance or subcontracting processes; Microsoft uses the EU standard contractual clauses as a suitable guarantee in accordance with Art. 46 GDPR. Data will be deleted as soon as the purpose of processing ceases to apply, if consent is withdrawn or after expiry of statutory retention periods. Further information is available at https://privacy.microsoft.com/en-us/privacystatement.

GoDaddy

We use the GoDaddy cloud backup service on our website, a service provided by GoDaddy Deutschland GmbH, c/o WeWork, Friesenstrasse 4, 50672 Cologne, Germany. The cloud backup service enables the automatic backup and recovery of data stored in connection with the website in order to prevent data loss and ensure rapid recovery if necessary. Typically, technical data such as IP address, device and browser information as well as backup-specific usage data is processed; personal data may also be stored indirectly if it is contained in the website content to be backed up. The purpose of the processing is to secure and restore website and account data, in particular to prevent data loss and ensure availability. The legal basis is Art. 6 para. 1 lit. f GDPR, as there is a legitimate interest in maintaining the functionality and security of the website; insofar as a backup of usage or content data takes place in connection with contracts, additionally Art. 6 para. 1 lit. b GDPR. GoDaddy does not use cookies for the cloud backup service for visitors to the website; if necessary, technical cookies are used for authentication and securing the admin login, the use of which is based on Art. 6 para. 1 lit. f GDPR in conjunction with § 25 para. 2 no. 2 TDDDG. Data may be transferred to third countries, in particular to the USA, as part of the international group of companies; in these cases, the EU standard contractual clauses are used as a suitable guarantee to maintain an adequate level of data protection. Secured data is stored for the duration of the contractually agreed retention period or until the purpose of the backup ceases to apply and then routinely deleted; in the event of a revocation of the backup or upon termination of the contract, the deletion takes place in accordance with the legal requirements and existing retention periods. Further information can be found in GoDaddy's Privacy Policy at https://www.godaddy.com/legal/agreements/privacy-policy.